TV BRICS and Eksmo-AST to jointly promote a social project to popularise reading


TV BRICS and
Eksmo-AST Publishing Group have signed a cooperation agreement within the framework of the ‘Red Square’ Book Festival at the Znanie.Books of the Russian “Znanie” (Knowledge) Society. TV BRICS Editor-in-Chief Ksenia Komissarova and Ekaterina Kozhanova, Director of Strategic Communications at Eksmo-AST Publishing Group and member of the Russian Book Union, acted as signatories.


The cooperation will start with joint work to promote the federal social project “Pages have no borders”, which aims to promote books and reading to a wide audience of citizens, increasing interest in literature.


On 1 April 2023, the Russian Book Union (RBC), with the support of the Russian Ministry of Digital Development, announced the launch of a social advertising campaign “Pages have no borders” to promote reading among Russians. About 10 publishers have already…



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