DUBLIN–(BUSINESS WIRE)–The “Esports – Thematic Intelligence” report has been added to ResearchAndMarkets.com’s offering.
Esports has enjoyed spectacular growth over the last decade, with thousands of fans filling stadiums to watch live events and millions following them on streaming platforms. It received an enormous boost in popularity and awareness during the COVID-19 pandemic as traditional sports were put on hold.
Esports monetization models are expanding. Esports teams and players are exploring physical merchandise, loyalty programs, and digital items such as non-fungible tokens (NFTs) to create secondary revenue streams. Esports companies are listing on stock exchanges to develop revenue streams beyond sponsorship. Similarly, reselling broadcasting rights is an emerging trend, reflecting esports’ growing maturity.
Esports companies are investing in technologies…