Trade Desk : New research shows 2 in 3 Indonesians to increase their digital time on news and websites, OTT and music streaming

Jakarta, 15 February 2023 The open internet – comprising of news/websites, over the top (OTT) and connected TV (CTV), music/audio streaming and online gaming – is slated to lead Indonesia’s rising digital media usage. In the last year, 7 in 10 Indonesians have increased their open internet consumption, whilst 2 in 3 Indonesians are expected to increase time spent on open internet channels in the next six months. Based on new research conducted by global advertising technology leader The Trade Desk and Kantar, the findings are highlighted in a first-of-its-kind research report, titled “Gateway to the Open Internet.”

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Trade Desk Inc. published this content on 15 February 2023 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 15 February 2023 14:56:04 UTC.



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