Tata Capital has rolled out its ‘Palak jhapkao, loan paao!’ marketing campaign to promote its various loan offerings. The campaign consists of a series of short films which are themed around digital, seamless and quick loans offered by the company. As per the company, the integrated marketing campaign will run across TV, social media and other digital media platforms.
Tata Capital’s latest campaign aims to resonate with the customers’ ever-increasing needs for immediate solutions, Abonty Banerjee, chief digital and marketing officer, Tata Capital, said. “Quick loans give our customers the opportunity to fulfil their needs for loans simply and swiftly. This campaign reinforces our customers’ belief that they can always #CountOnUs to fulfil their aspirations,” he added.
The ad films showcase a humorous…
