The US, UK and Canada are forecast to generate nearly half the world’s total revenue for TV series and movies on free ad-supported TV (FAST) channels by the end of the decade.
Research on global TV trends show that total revenue for TV and movies on so-called ‘Fast channels’ will reach $17bn across 138 countries in 2029, more than double the $8bn it is set to generate this year.
This year, the US will be responsible for over half (56%) of this market, according to forecasts from Digital TV Research. This is set to decline to 38% by 2029 as other markets grow their relative global share.
By that year, the US is expected to be the only country generating more than $1bn in Fast revenues, while the UK and Canada will be close to $1bn, with these three countries taking nearly half of the world’s total.
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