NEXTGEN TV Expected to Surpass 10 Million Installed Devices in US Consumer Homes During 2023 Holiday Season With Launch of New York City Market

As ATSC 3.0 Standard Rolls Out Across the Country, 10,000 NEXTGEN TV Sets Are Now Sold Daily; More Upgrade Accessory Receivers Arrive at Retail

NEW YORK, Oct. 18, 2023 /PRNewswire/ — Pearl TV, the consortium of U.S. broadcast companies leading the nation’s transition to NEXTGEN TV, and its network partners today spotlighted new milestones for NEXTGEN TV receivers and announced details of Pearl TV broadcasters’ national holiday advertising campaign. On the eve of the Pepcom Holiday Spectacular!, where the consumer benefits of NEXTGEN TV will be highlighted, Pearl also applauded the collaborative efforts of New York City broadcasters launch of NEXTGEN TV, expanding the nationwide reach of NEXTGEN TV to 70% of American viewers and underscoring its momentum for broadcasters and consumers alike.

The NEXTGEN TV logo is an unregistered trademark of the Consumer Technology Association and is used by permission. (PRNewsfoto/Pearl TV)

“NEXTGEN TV is meeting exciting milestones as it approaches the end of 2023,…



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