As Twitter faces growing complaints from users and advertisers about problems on the social media platform, Meta has decided to jump into the space with a new competitor called Threads.
Meta hasn’t officially announced the product but the app is available for pre-order at the Apple Store, where it is being billed by Meta as a place “where communities come together to discuss everything from the topics you care about today to what’ll be trending tomorrow. Whatever it is you’re interested in, you can follow and connect directly with your favorite creators and others who love the same things — or build a loyal following of your own to share your ideas, opinions and creativity with the world.”
The launch would complement Meta’s Facebook and Instagram social media platforms and provide Meta with the ability to promote Threads to the billions of accounts currently using…