Digital TV

IPL viewership increases by 12% to 462 mn across TV, digital this year

Chief Editor May 23, 2019 0 13 sec read
With nail-biting last-ball thrillers and last-over finishes, the 12th season of the Vivo Indian Premier League (IPL) managed to keep the viewers glued to their TV sets. This was coupled with Star India’s robust distribution and telecast strategy, making this tournament the most viewed

ever The….


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