Estonian multiservice provider Elisa has launched two new smart TV apps to further expand the reach of its next-gen entertainment service Elisa Elamus to Samsung and LG smart TVs, rounding out its array of supported screens, all with harmonised cross-device UX.
Elisa launched next-generation hybrid super-aggregated Elisa Elamus in 2021 and the new viewing experiences have been delivered through technology from long-time Elisa technology partner 3 Screen Solutions (3SS). Estonian consumers with connected TVs can join Elisa’s DVB-C (cable), DVB-T (terrestrial) and IPTV customers in enjoying content seamlessly enabled in a customised, intuitive experience powered by the 3Ready product framework.
3Ready Control Center provides Elisa with real-time control over presentation of content, features and branding of all apps from one unified location. It can also A/B test, and dynamically adapt…
