Apple is expected to join the lucrative home entertainment market, estimated to be worth $31.8 billion in the U.S. alone, in the next two to four years by offering a $2,000 Internet- and content-connected HDTV.
In a note to investors issued Tuesday afternoon, analyst Gene Munster with Piper Jaffray said the move makes strategic sense for Apple, as the Cupertino, Calif., company has a history of success in redefining mature markets.
“As connected TVs gain traction, software, content and portability will become the key differentiators and Apple is uniquely positioned to deliver a premium all-in-one solution (different than Apple TV),” Munster wrote.
The analyst said he believes Apple will combine hardware, software and content in one product with a competitively priced $2,000 HDTV. When combined with a potential iTunes TV subscription plan priced between $50 and $90…
