Marketron, the broadcast industry technology provider, today announced that it has added new avails and priority rate card features to the Marketron REV sales growth platform for broadcast TV and radio sales professionals.
Available now for all REV clients, these features “are crucial” for TV and radio broadcasters when working with agency and local direct advertisers, Marketron says.
“These advancements help organizations eliminate manual data re-entry that can lead to errors, freeing up their teams to focus on revenue-generating activities,” it notes.
Built primarily for sellers who work with agencies, Marketron says “avails functionality saves time and significantly improves efficiency by allowing sales teams to use a single platform to respond to avail requests, build proposals, submit orders, access real-time…
