The BBC turns 100 years old in October, and while the company has been out in force, executive editor James Stirling told a Mumbrella360 audience this morning the public service broadcaster is firmly focused on looking forward, rather than in the rear view mirror.
“We’re very respectful of where we’ve come from, but actually in our 100th year, we’re kind of eyes on the prize for the present and the future, and we really want think about where we’re going.”
The presentation from Stirling, which was delivered alongside emcee Darren Woolley, focused on the future-facing innovation approach the BBC is taking as it marks its centenary, pushing on in its firmly established digitally focused era, rather than looking backwards.
Woolley [left] with Stirling [right] on stage at Mumbrella360
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