10 July 2023
Bauer Media is pleased to announce the appointment of Alex McLachlan as Product & Publishing Director – B2B
Alex will join Bauer from Newsquest Media where he is also currently Product & Publishing Director. With more than 20 years’ experience in the industry, he brings substantial knowledge in leading successful audience acquisition, commercial product development and data lead insights as well as events and ecommerce experience.
He will start the first week of September and will report into Group Managing Director, Niall Clarkson.
To further support its B2B operations, Bauer has also created a new role of Commercial Director – B2B. This role will lead the commercial revenue strategy and execution for the B2B group and will report into Gareth Ashman, Group Commercial Director – Automotive.
“This is a hugely…