I recently got introduced to Alyssa Hitaka at TopTierStartups.com, a new content site rich with startup related news, tips and interviews with startup founders. I was curious what her startup founders were seeing, in terms of the best marketing strategies they are successfully using today. Alyssa was kind enough to interview ten of her founders, to get those learnings. And, we are both pleased to share those learnings with all of you, to help you with your own marketing efforts. Here is the list:
1. Katja Kaine at The Novel Company: Word of mouth and great customer service
Word of mouth is one of the most important ways a founder can get the word out about their products or services. Katja Kaine, founder of The Novel Company, has focused on slow and organic growth of her innovative writing technology, gradually building up a strong…