AMSTERDAM & LONDON–(BUSINESS WIRE)–Positive, whose clients include Gordon Ramsay Group, Aegon, Northern Trains, and DHL, is one of three UK agencies to be acquired by the Dutch platform in the last six months. The January 2022 deal followed Windsor-based consultancy Brand Potential at the end of 2021 and creative agency Creature in May 2022.
Positive, founded in 1994 to help brands achieve their potential through ‘the power of collective thinking’, will become Candid’s lead digital agency brand, following the integration of Rotterdam-based Daily Dialogues and Havana Harbour under the Positive label. With its expansion into the Netherlands, Positive will boast a global team of 100 digital creative, social and build specialists operating from London and Rotterdam.
Positive’s UK footprint will extend into Candid’s new London HQ at Macklin Street, Covent Garden, where…
