[27.02.23] PRESS RELEASE
FEBRUARY 2023 AUDIENCES
TF1 group no.1 on targets:
Clear market leader status on target audiences confirmed: 32.7% share of W<50PDM1 and of 15-34year-olds, 29.1% share of 25-49year-olds.
97% of French people watched TF1 group channels during February.
TF1:Clear leader in TV
17.9% audience share: 22.2% of W<50PDM, 19.3% of 25-49year-olds, 21.3% of 15-34 year- olds and 25.2% of 15-24year-olds
TF1: France’s most-watched channel, with 54.7 million viewers each month (1.8 million more than its closest rival).
TMC: Increased share of individuals aged 4+ at 3% and clear leader in DTT on targets
for 6th consecutive month: 4.3% of 25-49year-olds, 4.1% of…
