Estée Lauder Names Misty Copeland Global Spokesmodel for Modern Muse Fragrance

NEW YORK, July 31, 2017 /PRNewswire/ — Estée Lauder today announced Misty Copeland, principal ballerina at American Ballet Theatre, as the new global spokesmodel for the brand’s Modern Muse fragrance. Misty will front the new Modern Muse fragrance campaign across digital, TV, in-store and print, debuting August 2017.


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