Ashruf El Dinary
As the world is moving towards digital avenues, testing for digital radio has already begun. The Ministry of Information and Broadcasting is also hopeful that digital radio will add a new dimension to radio technology. According to Ashruf El Dinary, SVP, Xperi Digital Platforms and HD Radio, once launched, it will open new avenues for both consumers and broadcasters in the country.
“Digital radio is coming to India and the exciting part is that it is going to open new avenues for both broadcasters and consumers in the form of increased multimedia experience and content programming for radio channels with an increased connectivity,” Dinary said.
He also went on to add that the broadcasters will also benefit from digital radio as…
