BuzzFeed AI Struggles to Recommend Recipe for Laid-Off Journalists

“Hmm, it seems like you might be feeling a bit down. How about I recommend a meal that will lift your spirits?”

Fresh on the heels of announcing that he would be using AI to replace static content — and thus, re-engineer BuzzFeed-owned sites into a new kind of automated content farm — BuzzFeed CEO Jonah Peretti has given The New York Times a glimpse into what that process might look like.

Behold: Botatouille, a recipe-suggesting chatbot that will soon be integrated into the BuzzFeed-owned food site Tasty.

“Rainy day? Botatouille recommends winter chili or lentil soup,” writes the NYT’s Benjamin Mullins. “Feeling lonely? Botatouille suggests chocolate chip cookies or a vegetable curry. Botatouille might also recommend shepherd’s pie, which it quipped was its mother’s recipe.”

We know, we know. Groundbreaking stuff. We’ll give you a second to pick your jaw up off the floor.

But for…



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