Data Science Firm 0ptimus Choses comScore as Measurement Source for Consumer Overlays

RESTON, Va. Oct. 24, 2017 /PRNewswire/ — comScore today announced that data science firm 0ptimus will comprehensively match comScore’s television ratings and digital measurement with 0ptimus’ nationwide custom modeled audiences. Such matching will allow 0ptimus more in-depth political targeting on….


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